About me
I'm a chief executive, founder, and entrepreneur with more than two decades of leadership in digital transformation, technical infrastructure, Google SEO, and market expansion.
As a business owner for 15 years, I've scaled operations from the ground up — combining the agility of an owner-operator with the strategic discipline of an enterprise team. I'm a hands-on practitioner in the mechanics of search ecosystems and software deployment pipelines, with over 10 years of deep expertise in Search Engine Optimization (SEO) and now several years driving Discovery ADO's work on Agent Discovery Optimization (ADO), Generative Engine Optimization (GEO), and AI SEO — the disciplines that bridge traditional Google rankings and the new AI search era.
My focus is on driving revenue, optimizing operations, and leading teams that win in complex local and national markets. Discovery ADO is where I bring all of that to small and mid-sized business owners — without enterprise pricing, long contracts, or the ramp times most agencies still ask for.
What I do day-to-day
Hands-on technical work, content strategy, and direct client communication. Most days that looks like deploying a custom llms.txt, writing the right schema markup, restructuring key pages into Q&A format, building clean citations across the directories AI models actually trust, optimizing Google Business Profiles, and setting up Google Review Automation so reviews come in steadily without you having to remember to ask.
Where I focus
AI SEO + GEO
Getting businesses cited inside ChatGPT, Claude, Gemini, and Perplexity answers — the new front page of search.
Agent Discovery Optimization (ADO)
Structuring business data so autonomous AI agents (Gemini Spark, Universal Cart) book and transact with you, not the competition.
Local SEO + Google Business Profile
GBP rebuilds, citation cleanup, NAP consistency, LocalBusiness schema, map pack rankings.
Google Review Automation
SMS + email review flows, AI auto-replies, negative-filtering pre-checks, real-time sentiment alerts.
Technical SEO & Infrastructure
Schema deployment, site speed, crawl architecture, sitemap and robots.txt configuration, deployment pipelines.
Operational Strategy
Two decades of business-owner discipline applied to small business growth — pricing, positioning, and revenue optimization.
How I work with clients
- Month-to-month, no contracts. No 12-month lock-ins for ongoing services. Cancel anytime.
- Direct access. You text me, not an account manager three time zones away.
- Everything in writing. Every deliverable, every month, documented before it ships.
- 48-hour launch. Most agencies take 30+ days to "ramp up." We deploy in 48 hours.
- Transparent pricing. $199 setup. $199/month. Combo packages clearly stated. No surprise invoices.
Want to see what we'd do for your business?
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